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The Prince on Foot: Why I Stopped Selling My Time and Started Selling Outcomes
For years, I operated with a nagging feeling—a sense of being a "prince on foot"; possessing high-value skills but walking the path of a commodity. I was caught in the contractor's trap, selling my time instead of the outcomes I create. This model has a hidden, corrosive effect: it makes your most valuable asset—your strategic expertise—invisible.
Albert Luganga
July 30, 2025
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Building lasting partnerships through value-driven consulting
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